Arnold E. Amstutz
A basic market oriented management information system
City management
Computer simulation of competitive market response
Computerized simulation in chemical marketing
Lecture notes relating to a systems approach to marketing
Management oriented micro systems
Management use of computerized micro-analytic behavioral simulations
Management use of market oriented management information systems
Management, computers, and market simulation
Market oriented management systems
Simulation techniques in the analysis of marketing strategy
Structuring the management environment