Thomas S. Robertson

• Consumer behavior
• Deception by Implication
• Innovative behavior and communication
• Perspectives in consumer behavior
• Perspectives in consumer behavior
• An analysis of innovative behavior and its determinants
• Goizueta Business School, Emory University
• Handbook of consumer behavior
• Motivation theory, personality theory and psychographics (Théorie de la motivation, théorie de la personnalité et psychographie)
• On Equal Terms
• Perspective in consumer behavior
• Televised medicine advertising and children