Angela Hatton

• How to Be Better at Marketing (How to Be Better At...)
• Definitive Guide to Marketing Planning, The
• Economic theory and marketing practice
• Effective management for marketing
• Effective Management for Marketing
• Effective management for marketing 1998-99
• Emerging themes
• Marketing Plans (The Pitman Marketing Series)
• Principles of Marketing with the Definitive Guide to Marketing Planning
• Solving the management case
• The Definitive Business Pitch
• Def Bus Plan/Def Bus Pitch