G. David Hughes

• Sales management
• Buyer/Consumer Information Processing
• Buyer/Consumer Information Processing
• Strategic sales management
• Attitude measurement for marketing strategies
• Demand analysis for marketing decisions
• I/GD Mrktng Mgmt Planng
• Marketers' potential contribution to regulatory reform
• Marketing management
• Realtime response measures of television commercials
• Research parks from the community viewpoint
• The Dialogue that happened