The Giants of Sales

The Giants of Sales

What Dale Carnegie, John Patterson, Elmer Wheeler, and Joe Girard Can Teach You about Real Sales Success

by Tom Sant

228 pages· ISBN 9780814472910
About
If you're weary of fads, one-size-fits-all methods, or missives from self-styled gurus, this is the sales book you've been waiting for. Packed with colourful historical detail and insights into the secrets of sales success, The Giants of Sales examines the key innovations and lasting impact of the four greatest sales gurus of the twentieth century.

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