Account-Based Sales Development Playbook for Revenue-Driven Teams: How to Close Bigger Deals Faster and Achieve Predictable Growth by PersistIQ and QuotaFactory

A new trend is emerging. A trend that is changing the way B2B sales teams operate and individual reps sell. It’s been talked about on countless sales blogs, it's in every conversation at sales conferences, and it’s been predicted as the future of sales by leaders in the sales world, such as Trish Bertuzzi, Max Altschuler, Craig Rosenberg, John Barrows, Lars Nilsson, and many more.

This new trend is called Account-Based Sales Development (ABSD).

It’s time to become more strategic and start leveraging different technologies across the sales stack and hunting targeted accounts rather than chasing individual leads and contacts.

This ebook serves as your guide to implementing and executing an ABSD model with your team to achieve predictable, sustainable growth.

In this eBook, you'll discover:
-Benefits of Account-Based Sales Development
-Business Models that May Not Be a Fit for ABSD
-How to Structure Your ABSD Team to Stay on Pace to Goal
-The Account-Based Marketing & Account-Based Sales Misconception
-Aligning Sales and Marketing via a Service Level Agreement
-How to Prepare & Organize Your Team for Account-Based Selling
-Creating Your Database: How to Identify and Pre-Qualify Target Accounts
-Developing Your Database: How to Organize and Recognize Ready/Qualified Leads
-Managing Your Database: Database Best Practices
-KPIs and Benchmarks to Track and Measure
-ABSD Methodology & Best Practices
-Tools Needed for Account-Based Selling