The Ad Contrarian

The Ad Contrarian

Getting Beyond the Fleeting Trends, False Goals, and Dreadful Jargon of Contemporary Advertising

by Bob Hoffman

65 pages· 2008· ISBN 9780979688515
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The Ad Contrarian, Getting beyond the fleeting trends, false goals, and dreadful jargon of contemporary Advertising, originally published in 2007 is now available in this new expanded and revised edition.

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