The Innovation Book

The Innovation Book

How to Manage Ideas and Execution for Outstanding Results

by Max McKeown

296 pages· 2014· ISBN 9781292011936
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About
INNOVATION IN ACTION The Innovation Book is your roadmap to creating powerful innovations that deliver success in a competitive world. It answers the following questions: · How do you become a more innovative thinker? · How do you lead and manage creative people? · How can you use innovation tools to get the best results? · How can you engage people with innovation? · How do you avoid pitfalls, problems and screw-ups? With a practical bite-size format, The Innovation Book will help you tackle the really important challenges and seize the most valuable opportunities. "Inspired, ambitious and complete – a must-read for anyone interested in innovation, creativity and invention." Tom McMail, Ex-Microsoft Strategic Collaborations Director & Academic Innovations Manager “Strips big ideas down to their essence, making the complicated understandable and turning the theoretical into real-world practical. Recommended.” Broc Edwards, SVP, Director of Learning & Leadership

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