Making Dough
The 12 Secret Ingredients of Krispy Kreme's Sweet Success
by Kirk Kazanjian, Amy Joyner
222 pages· 2004· ISBN 9780471432098
About
Retraces the rise to prominence of Krispy Kreme Doughnuts, from its origins in the Great Depression to its ascension to the status of international icon, using interviews to sketch a picture of the company's successful strategy.
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