Business Communication

Business Communication

A Framework for Success

by James S. O'Rourke, Dan H. O'Hair, Mary John O'Hair

672 pages· 2000· ISBN 9780324073508
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Business Communication: A Framework for Success presents a truly strategic approach to business communication. This text builds on a solid foundation of rhetorical and communication theories by including a range of real-company examples that make the theories come alive. These innovative methods not only help readers identify the many challenges encountered by today's business communicators, but they also foster a mastery of communication skills that will carry them well into their own careers.

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