Benchmarking in Tourism and Hospitality Industries

Benchmarking in Tourism and Hospitality Industries

The Selection of Benchmarking Partners

by Karl W. Wöber

288 pages· 2002· ISBN 9780851997568
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offers methodological framework for answering key benchmarking questionsonly substantial work covering this topicworld-wide coverage and usageBenchmarking is a buzzword of the last decade that describes a method for comparing different companies, by measuring various data, performance and goals. This book focuses on the methodological aspects of the right selection of benchmarking partners.

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