Persuasion Equation: The Subtle Science of Getting Your Way

Persuasion Equation: The Subtle Science of Getting Your Way

by Mark Rodgers

240 pages· 2015· ISBN 9780814434178
Join Readfeed freeFind clubs reading this bookBrowse readable books
About
How do you get people to see things your way? Whether you're trying to secure a promotion, make a sale, or rally support for a new idea, the ability to persuade those around you is absolutely essential to success.

Merging research and real-world application, this insightful guide reveals what really drives decisions and introduces readers to the persuasion equation--a powerful combination of factors proven to speed agreement. Readers will discover the surprising reasons people say "yes" and learn how to:

Radiate an aura of expertise - Win trust and leverage credibility - Build a business case that appeals to both heart and mind - Adapt for personality, gender, and generational differences - Use language strategically - Perfect the five-step persuasion process - Generate group buy-in - Master organizational politics - And more

From crafting compelling emails to convincing a colleague to nailing the big presentation, Persuasion Equation is your personal recipe for success.

Discuss Persuasion Equation: The Subtle Science of Getting Your Way with other readers

Join or start a book club for Persuasion Equation: The Subtle Science of Getting Your Way on Readfeed. Live chat, shared reading progress, and AI discussion questions — free to get started.

Sign up freeBrowse book clubs

Frequently asked questions

How do I join a book club for Persuasion Equation: The Subtle Science of Getting Your Way?

Sign up free on Readfeed, then browse public clubs or start your own club with Persuasion Equation: The Subtle Science of Getting Your Way as the current read. Invite friends with a share link and discuss together with live chat and AI discussion questions.

Can I discuss Persuasion Equation: The Subtle Science of Getting Your Way with other readers online?

Yes. Readfeed book clubs let you chat live, share progress, and join discussions about Persuasion Equation: The Subtle Science of Getting Your Way with readers worldwide — whether your club is virtual, in-person, or hybrid.

Is Readfeed free?

Yes. Creating an account and joining book clubs is free. Sign up to find readers who love the same books and start discussing today.