The New South

The South is becoming a mighty industrial region -- modern, automated, and profitable. Greenville, situated high in the South Carolina Piedmont region, personifies the story of this dramatic transformation. Greenville's northern horizon follows the lofty contours of the great Blue Ridge Mountains. Although generations of men have changed the use of the countryside, a pleasant, year-round climate and plentiful pure mountain water remain the jewels of the region. Thus endowed it might have been foretold that this former Cherokee Indian domain would spawn a mighty metropolitan area of over 228,800 souls by 1965. Greenvillians proudly describe their city as the center of the greatest textile complex in the world. -- Pages 1-2.