For Immediate Release

For Immediate Release

Shape Minds, Build Brands, and Deliver Results with Game-Changing Public Relations

by Ronn Torossian

347 pages· 2013· ISBN 9781936661275
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About
It is essential that businesses know how to communicate quickly, often preemptively, and effectively to survive--and at a cost that is far lower than comparable marketing and ad campaigns. The first book by the owner of a top 50 PR agency, For Immediate Release , Ronn Torossian reveals how public relations can do just that--while also defining brands; helping companies and individuals court the press or avoid it; growing business without alienating loyal customers; resolving crises quickly; and improving first page results on the most powerful search engine in the world (Google). For Immediate R.

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